{"title":"Free Guides \u0026 E-Books","description":null,"products":[{"product_id":"pitch-guide-how-to-pitch-alicia-gonzalez-for-forbes-insider-more","title":"The 2026 Pitch Guide | How to Pitch Alicia Gonzalez (and Pitch Better Anywhere)","description":"\n  \u003cdiv style=\"max-width:900px;margin:0 auto;color:#11124d;line-height:1.6;\"\u003e\n    \u003cp style=\"font-size:12px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;color:#7625a7;margin-bottom:8px;\"\u003eFree 17-page guide\u003c\/p\u003e\n    \u003ch2 style=\"font-family:Georgia,'Times New Roman',serif;font-size:36px;line-height:1.08;margin:0 0 12px;color:#11124d;\"\u003ePitch smarter. Get to the story faster.\u003c\/h2\u003e\n    \u003cp style=\"font-size:18px;margin:0 0 20px;color:#2b2b2b;\"\u003eA practical guide for founders, publicists, experts, brands, and story sources who want to pitch Alicia Gonzalez effectively — and understand the fundamentals that make pitches stronger across major publications, platforms, podcasts, and newsrooms.\u003c\/p\u003e\n\n    \u003cdiv style=\"background:#fff4fa;border:1px solid #ead7e7;border-radius:18px;padding:20px;margin:22px 0;\"\u003e\n      \u003ch3 style=\"font-family:Georgia,'Times New Roman',serif;font-size:25px;margin:0 0 10px;color:#11124d;\"\u003eInside the 2026 edition\u003c\/h3\u003e\n      \u003cul style=\"margin:0;padding-left:20px;color:#292929;\"\u003e\n        \u003cli\u003eWhere to send journalism pitches — and where not to send them\u003c\/li\u003e\n        \u003cli\u003eThe five-second test for a strong story idea\u003c\/li\u003e\n        \u003cli\u003eHow to turn announcements into reportable angles\u003c\/li\u003e\n        \u003cli\u003eStory types Alicia is always interested in hearing about\u003c\/li\u003e\n        \u003cli\u003eBreaking, time-sensitive, viral\/trending, and evergreen pitch guidance\u003c\/li\u003e\n        \u003cli\u003eSubject-line examples, pitch structure, proof and access requirements\u003c\/li\u003e\n        \u003cli\u003eConflict-of-interest and disclosure guidance\u003c\/li\u003e\n        \u003cli\u003eFollow-up etiquette and a final pre-flight checklist\u003c\/li\u003e\n      \u003c\/ul\u003e\n    \u003c\/div\u003e\n\n    \u003cp style=\"font-size:16px;color:#2b2b2b;\"\u003e\u003cstrong\u003eImportant:\u003c\/strong\u003e This guide is written specifically for pitching Alicia, but the core framework travels. The fundamentals — story first, audience fit, timeliness, evidence, access, transparency, and respect for submission rules — apply broadly when pitching journalists, editors, producers, podcasts, newsletters, and other media platforms.\u003c\/p\u003e\n\n    \u003cdiv style=\"background:#11124d;color:white;border-radius:18px;padding:20px;margin:22px 0;\"\u003e\n      \u003cp style=\"margin:0;font-size:16px;\"\u003e\u003cstrong\u003eJournalism pitches go to:\u003c\/strong\u003e\u003cbr\u003ealicia.gonzalez.journalist@gmail.com\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cp style=\"font-size:14px;color:#5f5f5f;margin-top:18px;\"\u003eThis resource provides pitching guidance only and does not guarantee coverage, assignment, publication, response, or placement in any specific outlet.\u003c\/p\u003e\n  \u003c\/div\u003e","brand":"Alicia Gonzalez","offers":[{"title":"Default Title","offer_id":44116817772718,"sku":"","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0266\/6292\/8558\/files\/the-2026-pitch-guide-how-to-pitch-alicia-gonzalez-and-pitch-better-anywhere-3568147.png?v=1791265268"},{"product_id":"fix-your-email-before-you-buy-more-traffic-free-email-marketing-field-guide","title":"Fix Your Email Before You Buy More Traffic — Free Email Marketing Field Guide","description":"\u003cdiv style=\"max-width:900px;margin:0 auto;color:#2b2b2b;line-height:1.65;\"\u003e\n\u003cp style=\"font-size:12px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;color:#E62577;margin-bottom:8px;\"\u003eFree 15-page field guide\u003c\/p\u003e\n\u003ch2 style=\"font-family:Georgia,'Times New Roman',serif;font-size:36px;line-height:1.08;margin:0 0 12px;color:#501C63;\"\u003eFix your email before you buy more traffic.\u003c\/h2\u003e\n\u003cp style=\"font-size:18px;margin:0 0 20px;\"\u003eIf your email strategy is mostly “we should send something this week,” you do not have an email strategy. You have a recurring content emergency.\u003c\/p\u003e\n\u003cp\u003eThis practical field guide from Alicia Gonzalez and Adelante Media shows brands what to fix before spending another dollar acquiring traffic: lifecycle flows, welcome and abandonment strategy, segmentation, mobile-first email, subject lines and preview text, deliverability, measurement, and the systems that turn attention into revenue.\u003c\/p\u003e\n\u003cdiv style=\"background:#FBF4F8;border:1px solid #ead7e7;border-radius:18px;padding:20px;margin:22px 0;\"\u003e\n\u003ch3 style=\"font-family:Georgia,'Times New Roman',serif;font-size:25px;margin:0 0 10px;color:#501C63;\"\u003eInside the guide\u003c\/h3\u003e\n\u003cul style=\"margin:0;padding-left:20px;\"\u003e\n\u003cli\u003eThe 20-minute email triage\u003c\/li\u003e\n\u003cli\u003eThe lifecycle flows worth fixing first\u003c\/li\u003e\n\u003cli\u003e10 immediate improvements before “send more email”\u003c\/li\u003e\n\u003cli\u003eSubject-line and copy guidance that earns the click\u003c\/li\u003e\n\u003cli\u003eA practical segmentation framework\u003c\/li\u003e\n\u003cli\u003eDeliverability without panic or gimmicks\u003c\/li\u003e\n\u003cli\u003eThe metrics that actually change decisions\u003c\/li\u003e\n\u003cli\u003eThe RockFlowerPaper case study: email grew from 15% to 50%+ of total annual sales and reached 63% of total revenue in one peak month\u003c\/li\u003e\n\u003cli\u003eA 30-day email reset\u003c\/li\u003e\n\u003cli\u003eThe tear-out Email Revenue Leak Audit\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#501C63;color:#fff;border-radius:18px;padding:20px;margin:22px 0;\"\u003e\n\u003cp style=\"margin:0;font-size:18px;\"\u003e\u003cstrong\u003eThe point is not “send more.”\u003c\/strong\u003e\u003cbr\u003eBuild a system strong enough to earn more from the attention you already have.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eCreated by Alicia Gonzalez + Adelante Media.\u003c\/strong\u003e Practical strategy, real examples, and a clear plan to grow revenue with the audience you already have.\u003c\/p\u003e\n\u003cp style=\"font-size:14px;color:#666;margin-top:18px;\"\u003eEducational resource. Results vary by business, audience, offer, data quality, implementation, market conditions, and customer behavior. No specific revenue outcome is guaranteed.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Alicia Gonzalez","offers":[{"title":"Default Title","offer_id":67628363677870,"sku":"FREE-EMAIL-FIELD-GUIDE","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0266\/6292\/8558\/files\/fix-your-email-before-you-buy-more-traffic-free-email-marketing-field-guide-3850711.jpg?v=1791265267"}],"url":"https:\/\/aliciagonzalez.tv\/collections\/free-guides-e-books.oembed","provider":"Alicia Gonzalez","version":"1.0","type":"link"}